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Getting Your Digital Marketing to Increase Marketshare
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When: Thursday, March 15
1:00 - 2:00 pm ET
Where: United States

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Title: Getting Your Digital Marketing to Increase Marketshare



Digital engagement strategies are an essential component of a practice's marketing plan.  A practice should optimize its targeting effectiveness in order to maximize the consumer experience.  Understanding all the methods of engagement along with the principles of making a customer journey valuable will be discussed by the speaker. Utilizing patient-focused, personalization, and promptness tactics across the digital platforms will provide an opportunity to increase your practice's marketshare.

The speaker will discuss material that will give your practice an advantageous insight for your digital marketing plan. Having a plan that includes the emerging technology methods and proven consumer marketing principles will assist any practice to increase their marketshare. 

Learning Objectives:

  • Learn the top components needed for a digital plan.
  • Understand the impact of technology and its use in a digital plan.
  • Learn two marketing principles to utilize in developing a plan.


Meet the Speaker:

  Brenda Brouillette RN, BS began her career in nursing prior to obtaining her Bachelors in Healthcare Leadership.  Her focus shifted towards marketing and strategic planning, where she has over 16 years of experience in the healthcare industry.  Initially, she served as a physician relation’s specialist in a hospital healthcare system before emerging in the private sector of physician practices. In 2007 she established Savvy Marketing Solution.  Combining her clinical background with the business development and marketing experience from a variety of healthcare venues, she brings an astute understanding and strong expertise in the niche of healthcare marketing and public relations. 



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